by Andy Rostad | Oct 15, 2012 | Best Practices
1. Can You Make A Video Like This? Getting on the same page when it comes to creative vision is hard. Establishing a visual point of reference is essential. One client’s idea of ‘edgy’ may be another’s idea of ‘safe.’ Find clips...
by Andy Rostad | Oct 8, 2012 | Best Practices, How-Tos
What Is Search Engine Optimization? (tl;dr – Don’t pay for inbound links. Ever. Do go to Getlisted.org and submit yourself.) The secrets of how Google and Bing and the like rank pages are regarded with a mixture of secrecy and reverence typically...
by Andy Rostad | Mar 31, 2012 | How-Tos
There is a saying in corporate video production: “You’ve got Good, Fast, and Cheap: Pick Two.” The point being that if you want good, cheap video, it is going to be done slowly (like your friend the editor that took a year to edit your wedding...