by John Carlson | Dec 2, 2013 | Shadow Works
People seem hesitant to embrace videos for their marketing, yet they are more than willing to watch them. Below are 5 myths about video that I hear most frequently. I’m pleased to debunk these myths for you and hope it will inspire you to add more video to your...
by John Carlson | Oct 24, 2013 | Awesome Sauce, Shadow Works
1) It’s Fast. A video can deliver a complex message much faster than any other medium. In a 30-60-second video you can make a strong pitch to your target market that paints a picture of your unique value proposition. This can be featured on the front page of your...